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By Conor Ward · Last updated June 3, 2026
There are two Pennywises, and they look almost nothing alike. Which one you're building is the first call, before size or budget.
Bill Skarsgård's 2017–2019 films put the silver-grey Victorian clown everywhere; the 1990 miniseries is Tim Curry in bright yellow.
They share a name and little else on the rack, so pick the version first, then build the face and suit around it.
Spirit's Classic is the complete kit — jumpsuit, gloves, collar, and a latex mask, all officially licensed 2017-IT.
See it at Spirit Halloween →The face upgrade is a latex Trick or Treat Studios mask at HalloweenCostumes.com: faux hair and screen-accurate detailing, a clear step up from a costume-shop version.
See it at HalloweenCostumes.com →Smiffy's set nails the 1990 Tim Curry look at Target: the bright-yellow jumpsuit, ruffle, and waistcoat. No mask, and Toynk ships it, not Target.
See it at Target →What Spirit’s licensing buys on the Classic is color consistency. Silver-grey is the exact shade a piece-by-piece clown build gets wrong, and here the jumpsuit, collar, and mask all match it.
It’s the only costume in this comparison that puts both the mask and gloves in the box.
The included mask is costume-grade latex: it looks like Pennywise, though it won’t pass for screen-accurate up close.
For most buyers, this is the whole costume in a single order.
HalloweenCostumes.com is where the face gets serious. Its Trick or Treat Studios Supreme mask is a full latex pullover with faux hair and the cracking-makeup detail along a receding hairline. That’s the closest off-the-shelf option to Bill Skarsgård’s screen face.
Four HalloweenCostumes.com buyers praise the quality and likeness, two of them saying it beat what they expected. One notes that the lips and the forehead line can look purple where the films run red.
It covers the whole head: no mouth opening, and the eye holes are small.
The move is to pair it with Spirit’s jumpsuit: costume-grade suit, screen-grade face.
Target carries the Pennywise that Spirit and HalloweenCostumes.com don’t: the 1990 Tim Curry version. Smiffy’s bright-yellow jumpsuit, three orange pom-poms, ruffled cuffs, and matching waistcoat rebuild the original miniseries clown rather than the 2017 redesign.
It’s the jumpsuit only; add the face separately.
One thing to know going in: the costume ships from Toynk, a third-party seller on Target’s marketplace, not Target itself.
For anyone who pictures Pennywise as Tim Curry and not Bill Skarsgård, this is the one.
Amazon is the budget floor:
Guide freshness date: June 3, 2026 · Price freshness date: September 3, 2026. Stores set their own prices and may change them — the “See it at” links go to the live listing.
We name the pick. The list tells you when it stops being possible to get it in time. Get the printable order-by calendar — the last safe day to order at every major store, on one sheet — then the confirmed dates and a couple of reminders as the deadlines hit each October.
Here’s your order-by calendar.
Download the order-by calendar (PDF)Bonus: the easy DIY costume cheat-sheet (PDF)
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